product catalogue design, print design

Lec Medical Product Catalogue

Lec Medical is one of the leading manufacturers of medical refrigeration in the UK with an extensive portfolio. It was important to ensure this was conveyed in their new product catalogue. We work with Lec Medical on a monthly retainer and undertake a number of projects for them as part of their overall marketing strategy. The catalogue was a redesign of a previous version we created to ensure consistency with their evolving brand. 

ClientLec Medical
SkillsGraphic Design

We worked closely with our client before undertaking any design concepts to ensure the solution met the brief set. In particular we wanted to make their extensive product range really clear to prospective customers. The layout incorporates dedicated areas to display the product specifications all in one place, making it ideal for its audience to find information quickly and compare models within specific product ranges. Balanced with large lifestyle photography and technical drawings, the catalogue portrays a modern and clean design, in line with the evolving brand.